Writing
Notes from the front of AI search.
Long-form writing on Generative Engine Optimization, the editorial corpus AI cites, and what tourism boards should do about it. Published by working travel journalists, structured for citation.
GEO research
19 May 2026 · 7 min read
85% of what AI cites is earned editorial. Here's why that matters for tourism boards.
The 2026 GEO studies all reach the same conclusion: AI agents retrieve from the publications they trust, not from your homepage. Which means tourism boards need to rethink the entire visibility playbook.
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Method
17 May 2026 · 9 min read
Anatomy of an AI citation audit: 30 queries, 5 agents, 150 retrievals.
What a 5-day audit actually contains, why we run 30 queries instead of 10, and how the citation gap report becomes a placement plan. A walkthrough using a sample Mediterranean destination.
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